As the second annual Dine Like a Local program opened in Sandy Springs on Jan. 2, already the foodie affair appeared to be pulling in more people than last year’s inaugural event. As of Jan. 3, 272 signups were counted, compared to 188 on the same date last year, according to Jennifer Cruce, executive director of Visit Sandy Springs, which sponsors the program. A total of 1,406 signups were made last year. The program runs through March 31.
Several improvements were made for this year’s Dine Like a Local which encourages both Sandy Springs residents, the wider Atlanta community and visitors from out of town to sample the two dozen restaurants that are participating in this year’s passport program.
Process is easier this year
Cruce said the whole process has been simplified this year. Diners sign up online to receive a free digital Dine Like a Local passport. Then passport holders can visit any of the participating restaurants and check in at each stop for a chance to win a number of prizes throughout the duration of the program, including restaurant gift card giveaways.
Last year the check-in process included a promo code that restaurants had to provide. “This year, people check-in on their phones via GPS. It’s much easier,” said Cruce. “Every two weeks, a $25 gift card to one of the participating restaurants” is given out. Each month, passport holders can win other gifts such as picnic baskets full of branded merchandise.
There are no visas required, nor are the passports actually stamped. When the holders visit a participating restaurant, they must click the check-in button to earn points. According to the instructions, “Your visit to any participating restaurant will only count for points once a month, so make sure to diversify your palate!”
Three levels of giveaways are offered
There are three separate giveaways to choose from: bi-weekly, monthly and the one-time grand prize giveaway, which is a Yeti Roadie cooler stuffed with prizes. Passport holders “can buy multiple entries into each giveaway, and the more entries, the better chance to win.”
Three winners will be selected at random every other week to receive the $25 gift card.
As much as Visit Sandy Springs wants to tempt residents to eat out more often, Cruce notes that the organizers are very much focused on the hotels in the area. “You can’t attract people to the area without a good dining scene,” she said. “This introduces people to the restaurants they never tried before.” Her group has distributed postcards with QR codes to hotels to give out to patrons. “It helps our reputation locally and regionally as having a dining scene.”
Also, when dining patrons post pictures or reviews on social media, it “helps to build excitement about a new place to go,” said Cruce, who has worked at Visit Sandy Springs for nine years. She pointed out that she has seen a lot of changes in Sandy Springs since she started. “It’s been a lot of fun.”
She added, “Sandy Springs has one of the best restaurant scenes in the metro area. We hope residents and visitors will come out to experience all this great food this city has to offer.”
Several restaurants are returning from last year
The restaurants that have returned to the program from last year include Banana Leaf Thai + Bar, Big B’s Fish Joint, Breadwinner Café, Chef Rob’s Caribbean Café, Cubanos ATL, Food Terminal, it Giallo Osteria & Bar, Just Love Coffee Café, McDaniel’s QN2, O’Reilly’s Public House, Sunnyside Pizzeria, The General Muir, The Select, Tre Vele and Under the Cork Tree.
New this year are Baraonda, Cupanion’s, Fuego Mundo, Mutation Brewing Co, Okiboru, Ray’s on the River, SabaRaba’s, Strive Foods, Zafron and Zambawango.
The Dine Like a Local campaign is presented in partnership with the Economic Development Department of the City of Sandy Springs. For more information, visit https://www.visitsandysprings.org/dine-like-a-local/
Cutlines:
Food photos from General Muir, Norifish, The General Muir and The Select
